IP Acquisition

Our industry derived, historically supported sports betting models are at the forefront of model innovation. With a focus on niche observations, key correlations and pragmatic pricing our models are destined for a long and robust lifecycle, supporting stable and scalable pricing strategies.

 We have an outstanding background in sports modelling, having built and refined models across every major sport. Our experience extends beyond the mainstream, covering a wide range of nuanced and lower-profile competitions where market inefficiencies often lie.

 Our modelling framework powers a suite of premium pricing products designed to meet the evolving needs of modern sportsbooks. From core market coverage to advanced user-facing tools, our offerings are built on reliability, flexibility, and precision.

 Our models are engineered for performance and portability. Built in C# as standalone, black-box products, each model functions as a compact yet powerful architectural unit. This design ensures seamless integration, minimal dependencies, and high reliability, all while maintaining the flexibility to scale or adapt as needed.

 Our IP doesn’t just deliver outputs, it builds understanding. We offer dedicated upskilling alongside our products, giving clients and partners the domain insight and technical grounding needed to use our systems with confidence. Whether it's modelling logic, pricing rationale, or operational context, we empower teams to not just use the tools but to understand and own them.

 Our team brings first hand experience from professional betting and trading desks. Our systems are built for today’s operators, but our design decisions are grounded in what drives turnover, streamlines operations, and scales cleanly. We know how bets are placed, how traders think, and how markets behave under pressure. We build with that in mind.