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Our Model.
Your Trading Desk.
One Platform.

Rebuilding sports betting pricing from the ground up. Innovation-first products, next-generation technology, shipped by the team who pioneered BetBuilder

Get In TouchThe Platform

Platform

Pricing You Can Trust.
Trading You Control.

A fully hosted pricing and trading platform. Every price is generated from a simulation of the underlying contest. Every decision sits with you.

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Pricing

Simulation-driven pricing across all products: Singles, Builder, PreCanned, PickEm, Exotic and Prediction markets.

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Calibrating

Set the desired price. Trading expectancies back-engineered produce the target.

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Tradability

Margin, laddering, suspending. Customisable product offering with dynamic market creation.

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Hosting

Clusters of VMs dedicated to each operator enables Product Creation and Builder Pricing.

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Dashboards

Track prices, latency, exposure, capacity and advanced technical metrics - live.

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Integration

Turnkey for every sport. You define the requirements and we deliver to your integration spec across every sport.

Sports

Every Major Sport In 2026

Specialists build each model using the structure of the sport. Not a generic framework stretched to fit. Every sport runs on the same platform, with the same controls, the same dashboards and the same integration.

Solutions

Ways To Work With Us

The platform is our core offering.
Lightweight MTS and ownership paths are also available. 
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CORE

Trading Platform

Fully hosted pricing and trading environment. Your team runs the desk: live decisions, model calibration, webhook delivery. End-to-end lifecycle on infrastructure dedicated to you.

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SUPPLMENTARY

MTS

Pre-priced market sets delivered per fixture. Low-overhead integration for operators expanding their range before committing to full platform pricing.

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ON REQUEST

IP & Consultancy

For operators or investors who want to own the underlying model outright, or need specialist advisory from the team who built the original product.

Contact


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Let's Connect!

Our Model. Your Trading Desk. One Platform.

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